Customer
Experience
CRM
Programs
Johnnie Walker
Defining the digital experience
Amidst the intense rivalry of the whisky market, Johnnie Walker wished to increase its customer engagement.

THE OBJECTIVE

Understanding Johnnie Walker’s positioning among competitors plays a key role in determining the direction for each project. Beyond that, there are considerations about what it was that whisky connoisseurs would value in an experience. Was it a conversation, whisky tasting or even learning about the history behind it all?

Global deliveries for JWH
Creating digital solutions that increase operational efficiency and program loyalty.

BUILT WITH UMBRACO

Begining with Johnnie Walker in Singapore managing the house loyalty program to implementing a new CRM program to the Vietnamese market. Creating global digital solutions for South East Asia has been a privilege for our team at Adaptis.

JOHNNIE WALKER

REGISTRATION APP

BUILT WITH SWIFT

Beyond retail sales, the Johnnie Walker houses add additional revenue streams to the brand. At each location, you will find unique whiskies that can be sampled and purchased as part of the experience. People can also sign up for membership subscriptions to visit each of these locations as they please. All of this is supported by a digital loyalty program where members can stay up-to-date about the happenings and related offers at the Johnnie Walker houses. A truly formidable location to enjoy some fine whisky.

View our work for Johnnie Walker. Embark on a journey of discovery and enter the world of exquisite Scotch Whiskies with our exclusive experiences in the House.Visit JWH

CLIENTS &

PARTNERS

Kempinski Hotels
 Burger King
Burberry
BIDV Bank
Johnnie Walker
Singapore Institute of Technology
Restaurant Brands International
Burger King
IBM
ADIB Bank
EXPLORATION
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